PepsiCo Future Insights: Disruption Scenario

Strategy Studio collaborated with futurist firm AndSpace Consulting to develop a digital series on VUCA-era future predictions and their impacts on multinational food, snack and beverage company PepsiCo.

Client

PepsiCo

Role

  • Story Development
  • Script Development
  • Visual Design
  • Art Direction
  • Digital Animation
  • Video Production
  • Team Management

Ethnography Manager for PepsiCo of the future, dealing with China’s food-buying spree

Chinese infrastructure investment

A Senior Vice President, Foreign Relations, for Pepsico of the future working on food security in Africa

Mapping communications, pathways and exports

Chinese investment in economic development in Africa

News of China’s food-buying spree upsets the global financial markets

Field Researcher for Pepsico of the future keeping tabs on African unrest brought on by food shortage

Local bioproducts of the future and the new players in the marketplace who handle them

News about food shortages